The Future of Legacy Media
Users have CUT usage of radio, newspapers, magazines, and yellow pages by 25% or more. What's in store for the next 5 years?
Find out who's likely to THRIVE and who merely survives.Get the Full Paper m
What do SMBs Spend on Ads?It’s an important question, and we know the answer. We offer data-rich reports for any locality, down to the county level. See what local businesses are spending – and how that’s forecast to change – for any medium, and by any type of business.
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What Does Borrell Do?We are the leading experts in monitoring and forecasting local advertising trends. We track expenditures across all U.S., Canadian, and U.K. markets. Our offerings include:
- F Online access to data & forecasts for any locality
- F Ongoing surveys of SMB spending trends
- F Subscription to monthly reports & webinars on key trends
- F Consulting & Presentations
Unparalleled InsightsOur monthly Industry Papers are cited heavily because they reveal remarkable and previously unidentified trends in local marketing expenditures. We have a record of making stunningly accurate predictions about local media's future. We make more than 100 presentations per year; our sought-after speakers rate among the highest. We love what we do – and it shows.
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