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"We consider Borrell Associates to be the J.D. Powers of the online industry." |
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Mike Kelly
Director of Sales/New Media
LIN Television |
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"Borrell Associates has been very instrumental in helping Schurz Communications develop our Digital Media strategy. They helped us see that the gorilla was in the room stealing our business at a faster rate than we had imagined. We truly understand the urgency to transform our business thanks to the assistance of Borrell Associates." |
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Charles Pittman
Senior Vice President, Publishing
Schurz Communications |
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"The executive team at SignOnSanDiego.com has learned to count on Borrell Associates for timely, detailed and accurate assessments of the local online market. This information helps us sustain our growth in an increasingly competitive environment." |
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Clifford Jacobsen
President and CEO
WebHomeUSA.com |
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"DigitalSports Inc. has continually found Borrell Associates to be a valuable strategic partner in a variety of ways. Their Web Audit reports have been an invaluable tool for our market managers – so much so that we have made them mandatory 'must-haves' for all of our new operators throughout the United States. We have also found their reports to be invaluable in our efforts to stay on the leading edge of market research; their recent real estate report, for example, has already paid us dividends. We look forward to a continued partnership and would recommend their services to any media company that aspires to take advantage of the latest market research and high-quality consulting services that Borrell Associates provides." |
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Rich Toland
Vice President, Operations
DigitalSports, Inc. |
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"Luckily, (your) analytical framework is anchored in sturdy research about historical patterns of product adoption, not Web 2.0 Kool-Aid." |
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Dan Pulcrano
CEO and Executive Editor
Metro Newspapers & Boulevards New Media |
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"Borrell Associates' pioneering work in the local online marketplace has been priceless. . ." |
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Gregg Lindahl
Vice President, Interactive & New Technologies
Cox Radio |
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"Two disciplines are fundamental to our strategic process – validating our assumptions and measuring the opportunity. Borrell Associates has helped us validate our assumptions and models with their research and with their focused assessment of our strategy. The Borrell WebAudit product and its ability to present market, demographic and financial data in the appropriate context has helped us focus our strategy and improved our products' speed to market." |
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Robert Kempf
Vice President, Product Development
Boston.com, The New York Times Company |
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"For the past three years we have contracted with Borrell Associates to produce research reports that focus on new media trends and opportunities for the community newspaper industry. This research has provided much needed information to the nearly two thousand newspapers represented by SNA. Borrell doesn't stop with the written report. They attend conferences, participate on conference calls and really help analyze the information and make sense of it. Our members look forward to receiving this research and often use it when working on their new media strategy. Borrell Associates has been a great partner to SNA!" |
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Nancy Lane
President
Suburban Newspapers of America |
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"Your information is so powerful and drives the message that we preach home with irrefutable statistics." |
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Mic Harris
Director of Sales
Local Thunder |
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"I feel as though I have struck the mother lode of all the necessary online research the mind can absorb. THANK YOU!" |
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Glenn Reedus
Managing Editor
Chicago Defender |
