Borrell Associates, Inc

About Us

We are experts in local advertising. We help clients gauge ad spending in local markets - especially online advertising - and increase their revenue share by providing detailed ad-spending data, fact-based consultation and sales training.

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Bring Borrell Associates to your local market (iRap) PDF Print E-mail

Our Interactive Revenue Accelerator Program is designed to boost local online ad sales using the Compass ad spending data in your market. Our turnkey program brings an expert in to your market to educate your local prospects about the benefits of advertising on your Web site. Get a 300% ROI in days.

Many local advertisers are confused about online advertising and where to spend their ad money. Today there is an abundance of Interactive advertising vendors, sites, media and non-media alike approaching your prospects about their products and services. In part, your prospects are being deluged with offers of banners, lead generation, e-mail and more. They see a variety of rates -- flat rates, CPM, CPC and the list and confusion grows.

Borrell Associates can point them in the right direction with a Local Interactive Advertising Seminar that you host in your market. Let Borrell help you educate your LOCAL advertisers as to the features and benefits of Interactive advertising and the ad products which YOU offer. By bringing us into your market, you can offer your local advertisers expertise from nationally known experts on local advertising who’ve been quoted in Advertising Age, The Wall Street Journal, Forbes, The New York Times, and appearing on CNN and Fox Business News. Our unique local market information provides a clear, compelling case for Internet advertising and positions you and your staff as the local Interactive marketing experts.Bill-training

You’ll receive --

  • Prospect seminars delivered by a nationally known, online marketing expert
  • All the ad revenue generated from the program
  • An advance market visit, training Webinar that focuses on Interactive sales
  • A detailed local market information report unavailable anywhere else
  • A PowerPoint sales presentation to use after we leave the market
  • Sample ad and invitation copy
  • Ancillary benefits positioning you as the local Interactive expert

We typically host 3 to 5 seminars in one day which allows us to educate and pitch your local Interactive ad offering to 70 to 100 local advertisers. The presentation and the local market information is left behind so that your sales people can continue to smartly position Interactive advertising and your local Web site well after we leave the market.

The Local Interactive Revenue Acceleration program averages a 300% ROI for our local Interactive clients. Let us do the same for you.

For More Information:

Contact us at 757-221-6641 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it for more information and pricing on the Borrell Associates Interactive Revenue Acceleration Program.



 
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