Annual Subscriptions
Key Benefits
Your subscription to Borrell Reports covers national / international trends in LOCAL Interactive advertising with 10-12 reports per year.
Every year we update each of the verticals (auto, real estate, recruitment) with major reports. Also included are our most popular reports – the annual "Outlook" report, and the "What Local Web Sites Earn" report, incorporating over 3,000 participants in our Interactive revenue survey.
Our reports benchmark Interactive advertising for local Web sites and track growth in categories such as local paid search, Interactive promotions, streaming video, email advertising, and the major classified verticals of real estate, recruitment and automotive.
Other reports focus on key developments in local advertising. All reports emphasize local and include our forecasts of ad spending and revenues.
You’ll be able to:
- Identify and size markets for your products and services
- Track your competition
- Get rich detail on interactive advertising in your market that’s not available anywhere else
- Build current market information into your business plans
Recent Reports
Some of the recent reports we've released to clients and subscribers this year are:
- Next Year’s Online Advertising Outlook
- U.S. Local Ad Spending Report (LA$R)
- Online Auto Advertising Outlook
- U.S. Demographics, Media Use and Purchasing Behavior
- Online Video Advertising
- U.S. WebAudit Data (complete data sheets)
- Interactive Promotions Spending
- U.S. Media Profile
- Online Real Estate Update
- What Local Web Sites Earn (yearly benchmarking report)
- Online Recruitment Outlook
- Valuation Analysis of Local Web Sites
- Interactive Ad Spending for 210 DMAs
- Yellow Pages and Interactive Directories
- U.S. Hispanic Demographics, Media Use and Purchasing Behavior
More Information
For more information, contact:
Martin Nyberg, Assoc. VP Client Development
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
1-253-678-1975
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