2014 Recruitment Advertising Outlook
The Long, Gray Line
By 2018, we foresee a future where employers will spend 67% of their recruitment marketing budgets on digital services, 23% on classical digital advertising, and the remaining 10% on traditional media advertising.Get the Full Paper m
What do SMBs Spend on Ads?It’s an important question, and we know the answer. We offer data-rich reports for any locality, down to the county level. See what local businesses are spending – and how that’s forecast to change – for any medium, and by any type of business.
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What Does Borrell Do?We are the leading experts in monitoring and forecasting local advertising trends. We track expenditures across all U.S., Canadian, and U.K. markets. Our offerings include:
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Unparalleled InsightsOur monthly Industry Papers are cited heavily because they reveal remarkable and previously unidentified trends in local marketing expenditures. We have a record of making stunningly accurate predictions about local media's future. We make more than 100 presentations per year; our sought-after speakers rate among the highest. We love what we do – and it shows.
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