Latest Paper to Mention in Legacy Media
The Future of Legacy Media: With 5 Years of Digital Disruption Ahead, What Happens Next?
The recession of 2008 initiated a jolt of media disruption that has forced widespread layoffs and even shutdowns. Consumers have cut usage radio, newspapers and magazines and yellow pages by 25% or more while increasing use of digital media by 65%. What’s in store over the next five years? This 41-page report is chock full of trending analysis for each medium. Find out who’s likely to thrives, and who merely survives.