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July 13, 2009

2009 Projections:
Identified US Social Network Ad Spending - Jul '07

Overview

Download our free 2009 ad spending projections for 118 social networking sites.

The amount projected to be spent locally in 2009 comes to $641 million out of $3.26 billion across the sites surveyed.

A key finding is that the majority of this local ad spend is captured by two Web sites – MySpace and Facebook. Between them they captured $363 million dollars, or 57 percent of the surveyed local social network advertising.

Share your opinions on social networking ad spend and read Gordon Borrell's take at our blog.

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