
Shrinking at a rate of 6.3% this year, real estate advertisers are "adjusting the dials" for a more appropriate mix of media. And for the second year in a row, the amount that agents, brokers, and developers are spending on digital media is declining. This comprehensive report includes a 23-page summary available in both PowerPoint and PDF formats, our popular Real Estate Local Ad Spending Report (LA$R) in Excel format, and the full results of our 44-question survey of 290 agents and brokers. You won't find a more comprehensive report on the ad-spending habits of agents, brokers, rental managers, mortgage providers, and developers anywhere. The report is free to Borrell subscribers, and $995 for non-subscribers. A free executive summary is available for download.