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2009 Social Networking Local-Ad Sales“Work like this is a standard part of our due diligence process,” said Borrell president Colby Atwood. “Since our process involves measuring revenue streams, we watch every aspect of important interactive spending categories closely, until we’re sure our numbers are fairly accurate.”  Atwood expects social network spending to join the other interactive categories currently measured by year’s end.


A free download of the individual social network ad spending projections can be found at Borrell Associates' Website.


To read and discuss more about this please see our Borrell Associates blog.

About Borrell Associates

Borrell Associates is the leading provider of local advertising research, data and strategic analysis. The company has offices in Williamsburg, Va., and Seattle, Wash., and provides detailed market advertising reports for hundreds of local media companies, including Local Online Ad Spending, Local Ad $pending Report (LA$R®) and customized reports for any U.S., Canadian or U.K. market. For more information, visit http://www.borrellassociates.com/.

CONTACT:  Peter Conti, Senior VP for Borrell Associates, +1-804-360-9434, This email address is being protected from spambots. You need JavaScript enabled to view it..

Web site: http://www.borrellassociates.com

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