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Online Share Report

Where the Money Goes

Online Spending Report

Where is all the digital ad spending in your market going?

What share of that spending are you capturing?

Borrell's Online Share Report makes it possible for you to compute your market share on many important dimensions, to establish your current position in the market and to reveal your growth potential. This custom report lets you measure and track your share –

  • In the market as a whole
  • On your media type
  • By B2B and B2C advertisers
  • On each of 6 digital ad formats
    • Run-of-site Display
    • Targeted Display
    • Streaming Video
    • Streaming Audio
    • Paid Search
    • Email (Spending on the digital formats is further broken out by the media types that capture online ad spending in your market.)

For example, this report might let a television website manager see that her site captures 3 percent of the total local spending on targeted display advertising, and 29 percent of the local online advertising that goes to television websites.

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We're more than happy to answer any question you may have about any of our products. Fill out the form here to share a question or concern with us and one of our analysts will contact you within a business day.

Contact us here, or by phone 757.221.6641 for more information on products and pricing.

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