When it comes to marketing, the health care industry needs help. Our report drills down on what are dentists, physicians, chiropractors, nursing homes, and hospitals are doing -- and not doing -- with their advertising plans for 2021. This 17-page report is culled from our comprehensive survey of 251 local health care providers. The report describes what they're buying, what they're spending, what they're trimming or eliminating, and how they compare to other advertisers. It includes 30 charts and tables, a 14-point executive summary, and "Borrell's Take," our observations. The report is $395, or free to subscribers. An Executive Summary is available for free.